Daotomata
Daotomata
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Reservations + delivery + reviews + web. No per-cover. No commission.

One platform for everything your restaurant currently pays to 5 different tools. TheFork without commissions, your own website and synced delivery.

See a 15-min demo
TheForkCover ManagerGlovoUberEatsStripeWhatsApp BusinessResendMeta Pixel + CAPIGoogle Search ConsoleTripadvisorHoldedQuadernoHubSpot CRMSlackTheForkCover ManagerGlovoUberEatsStripeWhatsApp BusinessResendMeta Pixel + CAPIGoogle Search ConsoleTripadvisorHoldedQuadernoHubSpot CRMSlack
THE COST OF DOING NOTHING

What you lose every month without a vertical system.

Verified data from EU foodservice sector + TheFork public pricing + Cognitive Market Research.

65-75%
restaurants on TheFork pay commission per booking (no direct channel)
TheFork public pricing
€1,500-4,000
lost per month in TheFork commissions at an 80-cover/day restaurant
TheFork €2-5/booking calc
€2-5
TheFork commission per booking (compounded monthly)
TheFork public pricing
11.5%
CAGR EU foodservice tech 2025-2031
Cognitive Market Research

I pay €4 commission to TheFork on every booking. My diners book inside THEIR app, not on my website. When someone searches my restaurant on Google, I show up as just another result in their marketplace. My brand does not exist.

Carlos Mendoza
Carlos Mendoza
Chef-owner · Madrid
WHAT IS BROKEN

The typical stack is not a stack. It is a hole.

  1. 01Stack of 5 tools that do not talk to each other
  2. 02Diners who live in TheFork, not in your CRM
  3. 03Meta tracking without server-side = unreal ROAS
  4. 04Reviews that depend on asking one by one manually
EVERYTHING YOU NEED

Everything your restaurant needs. In one invoice.

Web + bookings + menu + communications + tracking + reputation + CRM. One platform. One invoice.

Multi-zone table reservations

Slots with configurable rotation times (1.5h lunch, 2h dinner), party size, zones (terrace/indoor). SMS + WhatsApp confirmation.

Online menu with dish SEO

Online menu with photo + allergens + multi-language. Per-dish SEO on Google. Editable without touching code.

Pre-booking reminders

SMS and WhatsApp 24h and 2h before. One-tap confirmation. Goodbye no-shows at the table.

Automated reviews

We ask for Google + Tripadvisor reviews after every visit. Zero manual effort.

CRM with customer LTV

Every diner in one record. Visit history, average ticket, birthdays, allergies.

Server-side ad tracking

Server-side events to Meta CAPI, GA4 and your CRM. No loss to blockers or cookies, attribution down to the cover.

Multi-touch attribution

UTM, fbclid, gclid captured. First/last touch cookies. You know which channel brings the diner.

Post-visit marketing automation

Email + WhatsApp post-visit: requests review, offers next-booking discount, recovers lost diners.

Maps SEO + Google Business

Local optimization. Ranking in 'restaurant near me' and 'best [cuisine] in [city]'.

Recurrence email

Birthdays, holidays, seasonal menu, private events. Templates per language.

GDPR + RGPD

EU servers, at-rest and in-transit encryption, consent log, signed DPA.

Monthly reporting

Covers, average ticket, % direct vs TheFork, SEO ranking, attribution per channel — PDF in your inbox on the 1st.

HONEST COMPARISON

Why we are not TheFork (and why that matters).

Verified public pricing. Daotomata replaces the entire stack in one invoice.

Plataforma única

Daotomata

€189/mo
  • Own website under YOUR brand + domain
  • Table reservations with configurable rotation
  • No commission per booking (direct channel)
  • Online menu with per-dish SEO
  • Unlimited SMS + WhatsApp reminders
  • Automated reviews Google + Tripadvisor
  • Server-side tracking (Pixel + CAPI dual-source)
  • CRM with diner LTV
  • Optimized local SEO (Schema + hreflang EN/ES/FR)
  • Multi-touch attribution (UTM/fbclid/gclid + 90d cookies)
  • Form routing + lead scoring + automation
  • Email sequences (not just transactional)
  • Automated monthly reporting (PDF)
  • Your diners are yours (not captured by marketplace)
  • Cross-channel human support (no tickets)
  • One invoice, one support
  • 3-month exit clause, no penalty
  • Stack integrated and maintained by our team

TheFork

€0 + commission/booking
  • Own website under YOUR brand + domain
  • Table reservations with configurable rotation
  • No commission per booking (direct channel)
  • Online menu with per-dish SEO
  • Unlimited SMS + WhatsApp reminders— Email only
  • Automated reviews Google + Tripadvisor
  • Server-side tracking (Pixel + CAPI dual-source)
  • CRM with diner LTV
  • Optimized local SEO (Schema + hreflang EN/ES/FR)
  • Multi-touch attribution (UTM/fbclid/gclid + 90d cookies)
  • Form routing + lead scoring + automation
  • Email sequences (not just transactional)
  • Automated monthly reporting (PDF)
  • Your diners are yours (not captured by marketplace)
  • Cross-channel human support (no tickets)— Tickets
  • One invoice, one support
  • 3-month exit clause, no penalty— 12 months
  • Stack integrated and maintained by our team

Cover Manager + Web

~€250/mo
  • Own website under YOUR brand + domain— Limited
  • Table reservations with configurable rotation
  • No commission per booking (direct channel)
  • Online menu with per-dish SEO
  • Unlimited SMS + WhatsApp reminders— Add-on
  • Automated reviews Google + Tripadvisor
  • Server-side tracking (Pixel + CAPI dual-source)
  • CRM with diner LTV
  • Optimized local SEO (Schema + hreflang EN/ES/FR)— Pay extra
  • Multi-touch attribution (UTM/fbclid/gclid + 90d cookies)
  • Form routing + lead scoring + automation
  • Email sequences (not just transactional)— Mailchimp
  • Automated monthly reporting (PDF)
  • Your diners are yours (not captured by marketplace)
  • Cross-channel human support (no tickets)— Tickets
  • One invoice, one support
  • 3-month exit clause, no penalty— Monthly
  • Stack integrated and maintained by our team
View full comparison table
Capacidad
Daotomata
€189/mo
TheFork
€0 + commission/booking
Cover Manager + Web
~€250/mo
Own website under YOUR brand + domainLimited
Table reservations with configurable rotation
No commission per booking (direct channel)
Online menu with per-dish SEO
Unlimited SMS + WhatsApp remindersEmail onlyAdd-on
Automated reviews Google + Tripadvisor
Server-side tracking (Pixel + CAPI dual-source)
CRM with diner LTV
Optimized local SEO (Schema + hreflang EN/ES/FR)Pay extra
Multi-touch attribution (UTM/fbclid/gclid + 90d cookies)
Form routing + lead scoring + automation
Email sequences (not just transactional)Mailchimp
Automated monthly reporting (PDF)
Your diners are yours (not captured by marketplace)
Cross-channel human support (no tickets)TicketsTickets
One invoice, one support
3-month exit clause, no penalty12 monthsMonthly
Stack integrated and maintained by our team
HOW IT WORKS

From paying 5 invoices to just one in 21 days.

Founder-led onboarding. 2-3 intensive days from Daniel per restaurant.

  1. 1

    30-min discovery

    We audit your Google Business, calculate the real cost of your TheFork commissions and map your diner pipeline.

    Day 0
  2. 2

    Technical setup

    We capture identity, menu, photos, hours, zones. We import diners from TheFork/Cover Manager if you have them.

    Days 1–7
  3. 3

    Migration + go-live

    Website on your domain. Active table bookings. SMS/WhatsApp reminders. Reviews automation. Optimized Google Business.

    Days 8–18
  4. 4

    Continuous optimization

    Automated monthly reporting. Local SEO iteration. WhatsApp support in your language.

    Day 19+
INCLUDED BONUSES

And you also get this. Free.

Extra bonuses you will not find with TheFork or any agency. Real, verifiable value.

BONUS #1

Local SEO audit of your area

Competition analysis, 5 priority keywords, Google Business optimization plan. Yours to keep whether you sign or not.

Valor:€300· GRATIS
BONUS #2

Server-side Pixel + CAPI setup

Meta Pixel + Conversions API with event_id dedup, Google Tag and Umami. Key events aligned with your ads account.

Valor:€500· GRATIS
BONUS #3

Assisted diner migration

Coming from TheFork, Cover Manager or a Google Sheet — we import your booking history and reviews. No extra cost.

Valor:€400· GRATIS
BONUS #4

WhatsApp + email templates

30 email templates + 20 pre-approved WhatsApp Business messages. 360dialog compatible.

Valor:€290· GRATIS
21DAYS
CONTRACTUAL GUARANTEE

21 days or we refund the entire setup.

If in 21 days we do not launch your website + table bookings + tracking working, we refund the €790 setup. And if in 3 months you do not see measurable value, you leave without paying any more retainer and you take your domain + your exportable data.

No annual contractSetup refundYour domain stays yoursExportable data
Complete platform · restaurants

Daotomata Pro

The single invoice that replaces your TheFork + agency + Cover Manager + manual WhatsApp + Mailchimp.

Fixed monthly fee
€189/mo
+ €790 setup · −50% if you sign this month
  • Own website under YOUR brand + domain
  • Multi-zone table reservations with configurable rotation
  • Editable online menu + per-dish SEO
  • Unlimited SMS + WhatsApp (up to 2,000/mo)
  • Automated reviews Google + Tripadvisor
  • CRM with diner LTV
  • Server-side tracking (Pixel + CAPI dual-source)
  • Local SEO + multi-language EN/ES/FR
  • Monthly reporting + human support
Book 30-min diagnosis21 days or refund · Exit in 3 months
REAL RESULTS

What restaurants that left TheFork and centralized everything are saying.

Three cases of restaurants that centralized stack and multiplied direct bookings.

“We went from 35 to 92 direct bookings per month in 8 weeks. We dropped TheFork almost completely — €1,600/month savings on commissions. SMS reminders dropped no-shows from 18% to 5%.”

Carles Marimon
Carles Marimon
Owner · Restaurante Marimon · Barcelona

“The commission calculator showed us we were losing €2,300/mo with TheFork. Now my website has more bookings than the marketplace. The monthly reporting is what the team uses most.”

Juan Diego López
Juan Diego López
Director · Tasca Lopez · Madrid

“Server-side tracking changed the business: we went from 'we think these ads work' to knowing exact ROI. Now we pay €3.80 per lead on Meta and ROAS shows up real, not inflated by blocked cookies.”

Lucia Bertini
Lucia Bertini
Owner · Pasta Fresca · Valencia
Q2 2026 OFFER

Setup −50% (€390 instead of €790) if you sign this month.

We only apply this to the next 5 restaurants who sign before the cohort closes.

Claim my −50%
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Everything you wanted to ask before the demo.

The real objections we hear in discovery. Direct answers, no jargon.

Is migration from TheFork/Cover Manager viable?
Yes. We import your active calendar, your diners with history and your public reviews in 3-7 days. We keep TheFork active in parallel during the transition so you do not lose bookings. Early adopter cohort: no extra cost.
How does it manage table rotation?
The system manages table slots with configurable rotation times (1.5h lunch, 2h dinner), party size, zones (terrace/indoor). Bookings are confirmed via SMS + WhatsApp. Blocks for private events. Automatic waitlist.
How does the online menu work?
Online menu with photo + allergens + multi-language. Per-dish SEO on Google (each dish has its indexable URL). Editable from the backoffice without touching code. Seasonal menu changes in minutes.
Do you compete with Glovo/UberEats for delivery?
We do not compete with Glovo/UberEats — but we register diners coming from delivery into your CRM. We connect via API or webhook with their panels to sync orders and build full LTV per customer. Your database, not theirs.
How does it prevent no-shows?
Automatic reminders at 24h and 2h via SMS and WhatsApp Business. One-tap confirmation. If the diner does not confirm, we mark the slot as at-risk and notify. Typically reduces no-shows from 18-25% to 5-8% in 6 weeks.
Does it work with my personal WhatsApp or do I need a business account?
You need WhatsApp Business (free) or WhatsApp Business API via 360dialog (we set it up). We do NOT use your personal number. Recommended: dedicated number for the restaurant.
What tracking can I do with this?
Meta Pixel + CAPI server-side dual-source (with event_id dedup), Google Tag, self-hosted Umami. We capture UTM, fbclid, gclid and referrer on every visit; first-touch 90d and last-touch 30d cookies. You know exactly which ad or channel brought each diner, and your campaigns measure right even with iOS blocking cookies.
Do I have automations for my diners?
Yes. Form routing with no-code automation engine: each form scores the diner (lead scoring) and triggers automatic actions — email, WhatsApp reminder, assignment to a sommelier, team notification. Email sequences in your language: welcome, post-visit, reactivation, birthday. All from the backoffice without touching code.
What happens with my current diners?
We import them with full history (previous visits, average ticket, allergies, communications). They receive a friendly email explaining the system change with their new booking link. Zero friction for them.
Is it GDPR compliant?
Yes. EU servers, at-rest and in-transit encryption, consent log, right to be forgotten. Daotomata is processor; you are controller. We sign DPA. If you need country-specific certification, we discuss it.
Do I need to sign an annual contract?
No. 3-month exit clause without penalty after go-live. If in 3 months you do not see measurable value, you leave without paying more retainer and you take your domain and exportable data. Setup non-refundable (covers delivered work).
What if I have 1 single restaurant or several?
Base pricing is for 1 location (€189/mo). Multi-location if you have several restaurants: +€89/mo per additional location. CRM, menu and bookings are managed unified or separate as you prefer. Start small, scale with you.
What reports do I receive each month?
Automatic PDF on day 1 with: total covers and per channel direct vs TheFork, average ticket, no-shows, SEO ranking of your keywords (real Google Search Console), attribution per channel of your new diners, evolution vs previous month. You decide who receives it.
Can I connect with my POS or current management software?
Yes, via API or webhooks. We already integrate with Holded, Quaderno, Stripe Invoicing. For hospitality POS — kitchen/floor operations stay where you have them; Daotomata covers only the digital front-office. If your POS has API (Lightspeed, Revel, Square), we connect.
How does it compare to Cover Manager or ResDiary?
Cover Manager and ResDiary are standalone reservation systems (€69-150/mo) without web or CRM or reviews or tracking. Daotomata gives you own website with your domain, bookings, online menu, unified CRM, local SEO and attribution. Mindset difference: isolated piece vs vertical platform.
FINAL CALL

Stop paying TheFork. Start filling your tables.

30 minutes with you. We audit your current Google Business + calculate the real cost of your TheFork commissions + show you how your restaurant would look with the complete stack. No commitment.

21-day guaranteeNo annual contractExit in 3 monthsSupport EN/ES/FR